If you see that your website doesn’t appear in the top search results, you’re missing out on potential customers. By implementing effective SEO strategies, you can increase your website’s visibility and boost your online sales. Here are a few simple SEO tips and tricks you can use that can help you achieve just that.
Use the Write keywords
Keywords play a very important role in SEO. keyword is a word or phrase that describes the content on your web page. In the SEO section Keywords work this way “It’s the word or phrase for which you want a specific page to rank on the search engine” Through these words and phrases, your target audience can find your online store to boost your sales.
5 Free Keyword Research Tools
Now will share with you 5 free keyword research tools, this guideline I will talk about very powerful and reliable keyword research tools. And all these tools are free. So if you want to do keyword research for SEO then these tools and these platforms can be perfect for you.
- Surfer Chrome Extension: This Chrome extension allows you to see the search volume and a complete list of keyword ideas with overlap score and search volume.
- Ahrefs: Research keyword ideas in different search engines like Google, YouTube, and Bing totally free. You can see up to 10 results for your keyword
- Answer The Public: AnswerThePublic uses autocomplete to find questions people are searching for on Google. These tools provide useful phrases and questions people are asking about your keyword on Google.
- Google Keyword Planner: Google Keyword Planner is a free keyword research tool for advertisers. But also you can use it to find keywords for SEO.
- Google Trends: Google Trends is a tool of Google that tells us how the trend is going on a topic or a keyword. What will be the trend in the coming time, will it go hype or will it downfall?
Make Helpful Content
Through this Helpful Content Update, Google wants to give the message that your content should be for the people, by the people. That is, it should be written by people and written for real humans. Now, one thing to note is that Google was completely against AI content before. But after launching this update, in 2022, when Google changed the name of this Helpful Content Update. And changed its name to Helpful Content System, they changed their guidelines a bit.
They Accept that your content is written by AI or written by a real human, it does not matter. The difference is that ensures it has been perfected for real normal human visitors, whether it has been edited or not. So if your content is written by an AI tool, but your real human editor has completely checked that content. Has added to it, and has made it useful for real normal human readers. Then it can rank content on Google.
Note: Now here is a very important thing this Helpful Content Update is a site-wide ranking signal. This is not a penalty.
Optimize Website for Mobile Friendly
After the keyword research and writing helpful content optimize your Website for Mobile friendly. Many people also use their phones to purchase products online. That’s why it’s important to make your website mobile-friendly.
Most popular themes are developed with mobile-friendliness in mind. That means choosing the right theme can save you a lot of time. This way, you can avoid configuring media breakpoints and creating CSS grids manually. You need to check if a theme is responsive before installing or buying it, we recommend that you check out the theme demo.
Note: If your website is blogging, e-commerce, or digital product that type, we recommend using a free theme.
Do On-page SEO
On-page is the practice of optimizing your web page to rank higher in search engines. It revolves heavily around optimizing pages for search intent. But On-page optimizations also involve creating and optimizing HTML tags like titles and meta descriptions.
Search engine optimization can be very complex so when you’re trying to understand it for the first time I find it very easy just to break it up into general concepts. In this section, we’re going to talk about the on-page factors that are because these are the factors that you had a direct impact on and you can make a small tweak and have a big impact on organic traffic with your on-page relevancy factors.
SEO Title and Metadata
- Title tags and meta descriptions: Title tags influence click-through rates and the first impressions brands make. Meta descriptions are HTML attributes that provide concise explanations of the contents of web pages. Meta descriptions are commonly used on search engine result pages (SERPs) to display preview snippets for a given page.
- Header tag: Now if you go back to the search engine results page. In the search engine there is another element, in that listing the page title is the large blue text, and the meta description is the gray text.
- URLs and URL structure: URL is the address of the page just like the address for your home, the internet knows that the URL is the address for that page. this is extremely important for SEO for a variety of reasons.
- Image alt text: Alt text (alternative text) describes an image on a web page. Alt attributes enable screen readers to read the information about on-page images. They help search engine bots understand image meaning, and appear on image names when the image fails to load.
- Internal links: An internal link is any link from one page on your website to another page on your website. An internal link means, driving your targeted audience to use links to navigate through your site, and to find the content they want to find.
- Sitemaps: A sitemap is a file where you provide information about your web pages, videos, blog posts, and other files on your site, and the relationships between them.
Create High-Quality Backlinks
A backlink is a link of your website links to a page on an external website with an anchor text. Backlinks play an important ranking factor in search engines.
5 Best Sites for Backlinks
1. Blogger
Site URL: https://www.blogger.com
Blogger is a platform for publishing content, blogging, for sharing text, photos, and video. The vast majority of using Blogger will reward your expert quote contribution with a followed backlink.
2. Medium
Site URL: https://medium.com
Medium is an open platform where readers find dynamic thinking, and they people can share their writing on any topic. You can write your content and add your backlink for a medium. Because Medium platform people visit 135.7 million traffic every month.
3. Quora
Site URL: https://quora.com
Quora Is a platform to ask questions and answer and connect with people to find quality answers. You can write your own questions for free, and also you can write any kind of question answer for free. Qura platform monthly visitors of more than 687.4 Million.
4. Wikipedia
Site URL: https://www.wikipedia.org
Wikipedia is a free online encyclopedia, created and edited by volunteers around the world. You can share your valuable information on Wikipedia for free. Wikipedia platform has monthly visitors of more than 4.3 Billion.
You need to regularly monitor your website’s performance using tools like Google Analytics and Google Search Console. Analyze your data, to boost your product next level with SEO, and adapt your strategies as needed. SEO is a long time process you need to adjust your time and work.
